Spiliopoulos, P.1*, Mastrogiannakis, D.2, Kokkina, L.1, Tsigilis, N.1
1School of Journalism and Mass Media Communication, Aristotle University of Thessaloniki, 46 Egnatia, Thessaloniki, 54 625, Greece.
2Hellenic Open University, School of Social Sciences, Aristotelous 18, 26 335, Patras, Greece.
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The purpose of the present study was to examine the existence, the nature and the penetration degree of stereotypical behaviours in the field of sports journalism in Greece emphasizing on the perspective of female sports journalists. Semi-structured interviews with nine female sports journalists who had at least five years of experience were conducted, recorded and transcribed verbatim. The data was analyzed by the principles of thematic analysis. Four themes (and also four subthemes) emerged: 1) Stereotypical and [mainly] sexist attitudes towards female sports journalists, 2) The future presence of female in sports journalism, 3) The difficulties in the workplace and 4) Sports audience’s treatment of the female sports journalists. The findings suggest that there are stereotypical and mainly sexist attitudes and behaviours in the profession of sports journalism. It is still considered to be a male-dominated field where there is no place for women.
Keywords: Sports journalism; women sports journalists; stereotypical behaviours; sexism; Greece; qualitative method.